36. Video Marketing Basics

What you will get from this chapter:

You’ll learn the types of videos you can use to help market your videos.

You’ll gain an in-depth understanding as to why using web videos is such a powerful and effective marketing strategy.

You’ll get to know the advantages of self-hosted video sites over free sites, when you would choose one over the other and how to use each one.

You’ll learn the key elements you need to include in these types of videos.

We finish up sharing a few tips for using web video to drive traffic to your special interest videos and website.

Resources and Tools We Refer to in Shoot To Sell: Make Money Producing Special Interest Videos

Amazon S3

Amazon S3 Get Started Guide


Audio Jungle


Easy Video Player



Traffic Geyser


Video Hive





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Regardless, we only recommend products or services we use personally or believe will add value to our readers. We are disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”